Corporate Identity

Corporate Identity

"A brand or a brand name is the most powerful force in business."
Donald R. Keough

Branding is the sum total of a company’s identity—from its name and logo to every piece of communication, internal or external, to every encounter every customer or potential customer has with it—branding defines a company. The Brand experience is comprised of multiple consumer touch points and they must be executed with speed, clarity, impact, and above all, consistency. These touch points include but not limited to:

  • Logo Design
  • Corporate/Brand Graphic Design
  • Sales Collateral Kit
  • Media Kits
  • Packaging
  • Brand Presence
  • Website Design
  • Digital/ Interactive Media
  • Business Cards
  • Stationary
  • Print Advertising – Magazines, periodicals, newspaper
  • Direct Mail,Catalogues
  • Specialty, Promotion Items
  • Billboards
  • Custom Facebooks

The WCG approach to branding and Corporate Identity is unique. Before we ever set pen to paper, we do our homework to develop a fact-based power positioning, reflecting the brand ‘s competitive edge. This in combination with your brand personality will result in a Brand experience that is impactful, extendable, and durable

Call WCG for a free consultation to update your corporate image or to create a new one today!